Elon Musk’s Tesla Co. has been a pioneer in the automobile industry with their revolutionary electric car technologies. While the company has not been known to do traditional marketing like other car companies, they may be close to finalizing a unique marketing agreement with Disney.
According to reports, Tesla and Disney are talking about the Tomorrowland Speedway ride at Magic Kingdom Park in Orlando. The ride allows participants to drive a go-kart along a track, essentially putting the thrill of the “ride” in the hands of the user. Those go-karts are gas powered. Reports are saying that the deal between Tesla and Disney would involve changing out all the gas powered go-karts for electric go-karts, with the Tesla logo and surely some of their technologies.
It is a brilliant move from Tesla’s point of view, and should truly benefit both parties. Disney goes more green with electric operated go-karts. Meanwhile, Tesla will welcome thousands upon thousands of kids behind the wheel of an electric powered go-kart with their name on it. These are kids mind you, who are just a handful of years away from getting their driving licenses. Drive electric as a kid, drive electric as an adult?
Let us know your thoughts on electric cars, could you see yourself in one?
We will continue to monitor the behind the scenes rumbles of the potentially new venture between two very popular companies.