Reggaeton music has shown significant growth across the world over the last two decades. Nevertheless, it has again been buried in the urban category at the Latin Grammy Awards. Controversy is apparent as the pioneers in the genre are voicing their disapproval ahead of the award’s 20th anniversary.
Daddy Yankee, the consensus king of reggaeton, posted a protest picture to Instagram. The picture featured a giant red X over a clipart image of a Grammy award with the hashtag “#Sin reggaeton no hay Latin Grammy”. Translated the hashtag reads, “Without reggaeton there is no Latin Grammy”. Many other reggaetoneros have echoed the sentiments of Yankee including J Balvin, Karol G, Farruko, and Nicky Jam.
The Urban category includes trap, dancehall, and pop as well. Placing reggaeton under the broad umbrella is a failure for the Latin Grammy’s who refuse to give the genre its due. Reggaeton stars go without recognition as they are beaten out for awards by more “clean cut” artists. This occurs in spite of their rank among the top artists on global streams and music charts.
Unfortunately, nothing is going to change for this year’s edition of the Latin Grammys. Still, the movement is gaining momentum and it’s only a matter of time before Reggaeton music is recognized with an award category of its own.